WHAT’S NEW

Check here for info on our latest efforts and thoughts on various news and happenings in the world of brand and design.

Nike Knows What They’re Doing

Posted by admin on  October 9, 2018
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Nike’s featuring of Colin Kaepernick in its recent campaign resulted in a lot of questions about their thinking and whether or not it is risky.

Brand Development Process with Birch + Wolf

Posted by admin on  July 25, 2018
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We’ve prepared the Birch + Wolf Workflow document to give you an overview of what you can expect when you partner with us on brand.

Brand Identity for “Grandpa Frog” is Personally Quirky

Posted by admin on  July 16, 2018
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We recently crafted a brand identity that is both personal quirky and reflective of the quality craftsmanship and creativity of Dave Boettcher (a.k.a. Grandpa Frog).

Branding for Small Businesses: Quick Guide

Posted by admin on  July 11, 2018
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To simplify the concept and describe the major advantages of branding, we’ve created the brief Birch + Wolf Quick Guide to Branding for Small Businesses.

Underrated Brand Element? Colors

Posted by admin on  May 30, 2018
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All elements of a visual brand identity are important. We believe that color seems to be one that gets overlooked or not given enough consideration.