WHAT’S NEW
Check here for info on our latest efforts and thoughts on various news and happenings in the world of brand and design.
Nike Knows What They’re Doing
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October 9, 2018
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Nike’s featuring of Colin Kaepernick in its recent campaign resulted in a lot of questions about their thinking and whether or not it is risky.
Brand Development Process with Birch + Wolf
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July 25, 2018
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We’ve prepared the Birch + Wolf Workflow document to give you an overview of what you can expect when you partner with us on brand.
Brand Identity for “Grandpa Frog” is Personally Quirky
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July 16, 2018
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We recently crafted a brand identity that is both personal quirky and reflective of the quality craftsmanship and creativity of Dave Boettcher (a.k.a. Grandpa Frog).
Branding for Small Businesses: Quick Guide
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July 11, 2018
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To simplify the concept and describe the major advantages of branding, we’ve created the brief Birch + Wolf Quick Guide to Branding for Small Businesses.
Underrated Brand Element? Colors
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May 30, 2018
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All elements of a visual brand identity are important. We believe that color seems to be one that gets overlooked or not given enough consideration.